Search Intent

Every page on your website should have a goal. When writing for your website you should know your audience, know their search intent, and match your…

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Structuring a URL

Here are some important points to consider when structuring a URL. These points are culled from a very comprehensive article written by Rand Fishkin…

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Secret Sauce

Secret Sauce

When someone lands on your website, you need to grab their attention and keep them engaged so they are more likely to take the next action. You might need to use the “Secret Sauce” of content writing!

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Marketing Is Everything

Marketing comes before everything. All web design should start with marketing in mind. It’s a marketing mindset that determines what will make the website look good visually.

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Minimalist Web Design

Minimalist Web Design

What are minimalist websites, you say? Well, minimalism means reducing a design to only the most essential elements. And while minimalism spans many disciplines and art forms…

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Ad Quality Score

Ad Quality Score

Get the most out of AdWords Express by keeping a Quality Score for your Ad. A high quality score goes a long way towards deciding how much you pay for each click and where your ads appear in search results.

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Get Found With Local SEO

Get Found With Local SEO

If a majority of your business is within a 40 mile radius then you need Local SEO to grow your business. You can do this by making sure your business gets found online by people searching for it locally.

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Get Google Reviews

Get Google Reviews

Google reviews are important for local SEO and a major contributor to attracting new business. They’re no different than shopping on Amazon. Before you even click on a product, you look at the star rating,…

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